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“What do we do now?”
This question rang through my messages, inbox, and phone calls yesterday morning. Maybe you’re thinking this too, Reader...
My response is simple. We keep planting seeds.
Listen, I’ve worn a lot of hats in the last few years - high school educator, community organizer, nonprofit program manager, fundraiser, union leader, business owner, mentor, and a realist with big dreams… So, I’m no stranger to a day full of mixed emotions. Celebration, heartbreak, hope, disappointment. Sometimes all before lunchtime.
And I know one thing to be true.
Passion alone doesn’t get us to our goals.
Action does.
Whether you’re here because you’re a gardener or a small business owner (or one in the making), you know just as well as I do that the best harvests happen when we balance our head and our heart. You have to pause, reframe your thinking, and unapologetically ask yourself, What if?—and make intentional choices that line up with what you really want in the not-so-distant future.
So, here’s what I want you to do. Grab a sticky note, a notebook, or whatever you have on hand, and jot this down:
- What do you know today that you didn’t know last week? (That, my friend, is called growth.)
- A year from now, what’s one big change you want to see in your life? Is it a new habit? More clients? A supportive community that gets what you’re about? The clearer you picture that goal, the closer you are to making it real.
- What are the top 3 actions you can take, right now, to get you there? What are you willing to learn how to do?
This letter of The Dirt digs into getting ready to grow for 2025. Ready?
01. Fresh Seeds
The binge-worthy business resources
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02. The Branding Bench
Quick, easy tips to refresh and elevate your brand
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03. Soul-Saving Tech Tools
Time-saving tech to free up your schedule
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If you’re like me, you’re tired of the endless scroll and screen time. Lately, I’ve been focusing on something more meaningful—our weekly love letters (oh, I mean emails).
As a gardener or new entrepreneur, it’s easy to get caught in app metrics, thinking that’s the only way to connect. But the reality? You have zero control over an algorithm. If you’re ready to build a sustainable community and increase sales—without the burnout—an automated email service provider like Kit is where you start. It’s designed for creators who mean business.
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04. A Glimpse from the Garden
Weekly Dose of Garden therapy + Cam’s Cutthroat Kitchen
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In the spirit of working smarter, not harder, I’m excited to announce my partnership with GrowOya—one of my go-to gardening brands.
They help gardeners save time and water.
After chatting with co-founder Josh, I instantly knew we were onto something good. I walked away thinking, “Now that’s a breath of fresh air.” because I found another gardening business owner who gets me and what I stand for.
Too often, we chase affiliate links or new products that don’t really align with us. In fact, I’ve turned down more collaborations than I care to count because I only want to share what I truly trust.
Before you say yes to any shiny opportunity, ask yourself: “Will this move me closer to my WHAT IF?”
For me, GrowOya is a resounding hell yes.
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05. In Bloom
Behind the business scenes & what’s happening in our community
If our business is an ecosystem that thrives for both our community and our goals, then everything we do over the next 90 days needs to nurture that growth.
So, what does that look like for me?
Increased collaboration = More eyeballs for everyone: First up, my debut podcast interview is dropping this month, plus we’ve got the GrowOya giveaway coming your way! Be sure to follow me on IG for all the exciting details.
More learning = More long-term opportunities: With 2025 plans in motion, I’m preparing 3 live virtual workshops to help you turn your passion into profit. And stay tuned—I'm sending limited invites for my brand-new course soon!
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| Now, as I set the table for our 2025 garden party, what's the WHAT IF you're working on? |
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06. Your Business Cravings
Exactly what your growing business needs (or needs to revamp) right now
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This week, I joined Neil Patel’s free webinar to get a peek at the 2025 Marketing Predictions.
As a conscious consumer, I’m curious to see how businesses I trust will implement these strategies. But as a small business owner? Trend #1 caught my eye, but it’s Trend #16 that I’m really focusing on. Who would’ve guessed?
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07. Artful Intelligence
AI-powered prompts to nurture creativity and spark your next big idea
Ever feel like people are always asking, “How do you make it all work?” When something feels second nature, it’s hard to slow down and explain it step-by-step. In business, it’s called an SOP; in teaching, a lesson plan—a “how-to” for making your magic repeatable.
If you’re tired of answering the same questions, let AI help you create a resource that keeps your community thriving independently.
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AI PROMPT PART 1 - I'm a [WHAT YOU DO / YOUR ROLE]. I'm often asked questions about [MAIN QUESTION YOU'RE ASKED]. The community I'm serving struggles with [TOP 2 CHALLENGES], but wants [TOP 2 DESIRES OR TRANSFORMATIONS].
My process for solving this problem for myself is: [INSERT A FEW BULLETS / SENTENCES TO DESCRIBE YOUR PROCESS].
Don't write anything yet, but acknowledge you understand.
[SUBMIT + REVIEW RESPONSE]
AI PROMPT PART 2 - I want to create a quick-win resource for my community that helps them solve this problem in 7 steps or less. The information should be detailed, relevant, and simplified into action steps for my target audience who is a complete beginner. I want a 150 word description and recommended visual for each step.
[SUBMIT + CREATE NEW RESOURCE]
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#1 When you need simplicity, my Passion to Profit Starter Kit helps you grow your online income as a complete beginner. Get started today →
#2 Want to learn what type of Garden Entrepreneur you’ll be in 2025? I'm sharing free digital product ideas tailored to you! Take this fun, 2-minute quiz →
#3 What resources and tools have you loved the most? Have a burning question you want me to answer next week? Just hit reply to this email →
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CP Digital Solutions, LLC
San Diego, CA 92102
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You’re getting this virtual love letter because you signed up for Digital Garden Girl, where I unearth online business strategy (plus weekly garden puns—way better than dad jokes). You're getting ready to flip the Uno reverse and show me how your passions grow… into a business! Heads up: this email may include affiliate links. I earn a little extra green if you purchase, but I only share tools I’m truly obsessed with.
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